Case Studies : Chisel Restoration’s Local SEO Success with Web Rank Digital

Results After 6 Months

Engagement Metrics

Phone Calls: 24 this period (200% increase from 8)
Website Clicks: 36 this period (16% increase from 31)
Direction Requests: 143 this period (14,300% increase from 0)
Search Views: 118% increase

Keyword Ranking Improvements

“Storm Damage Repair” – 25,343.79% improvement | Avg. Rank: #1.51 | Top 3: 99.41%
“Flood Restoration Services” – 16,533.14% improvement | Avg. Rank: #2.8 | Top 3: 73.96%
“Residential Water Damage Restoration” – 16,189.94% improvement | Avg. Rank: #2.8 | Top 3: 75.15%
“Water Extraction Service” – 15,367.46% improvement | Avg. Rank: #2.93 | Top 3: 63.31%
“Water Damage Repair” – 12,349.70% improvement | Avg. Rank: #3.88 | Top 3: 58.58%
“Water Damage Clean-Up” – 11,065.68% improvement | Avg. Rank: #4.28 | Top 3: 55.62%
“Emergency Water Removal” – 10,012.43% improvement | Avg. Rank: #4.62 | Top 3: 43.2%
“Mold Remediation Services” – 7,752.07% improvement | Avg. Rank: #5.39 | Top 3: 5.92%
“Moisture Control Services” – 1,592.31% improvement | Avg. Rank: #18.99 | Top 3: 5.33%
“Fire and Water Restoration” – 1,053.85% improvement | Avg. Rank: #18.32 | Top 3: 3.55%

Impact on Business Growth

📈 Achieved top 3 rankings for over 7 high-value keywords
📍 14,300% increase in direction requests, driving real-world traffic
📞 Increased phone leads by 200%, resulting in more booked restoration jobs

Background:

Chisel Restoration provides residential and commercial restoration services, specializing in flood, mold, and water damage repairs. Located in a competitive restoration market, the business needed to improve its local search visibility, increase leads, and dominate rankings for service-specific, high-conversion keywords.

They partnered with Web Rank Digital to implement a comprehensive Local SEO strategy focused on keyword performance, content consistency, and Google Business Profile optimization.

Challenges

No prior keyword visibility in the top 20 positions.
Zero direction requests and low call volume before starting SEO.
Extremely competitive market for water damage and emergency repair keywords.

Solutions Implemented

✅ Google Business Profile Optimization

Fully optimized GBP with service-specific content, business categories, and updated imagery.
Targeted high-intent keywords in service areas to improve local relevance.

✅ Content Strategy & Engagement

Consistent posting of service promotions, project highlights, and FAQs.
Added Q&A entries and responded to all reviews to increase interaction.

✅ Keyword Tracking & Heatmap Audits

Tracked high-value keywords like “storm damage repair,” “flood restoration,” and “water extraction service.”
Ongoing strategy adjustments based on ranking performance and user engagement metrics.

Conclusion

Chisel Restoration’s SEO performance shows the power of keyword-focused local optimization. From no visibility to dominating local SERPs for critical services like storm damage and flood repair, Chisel is now positioned as a leading provider in its market.

Why Choose Web Rank Digital?

We help restoration and emergency response companies gain top Google rankings, increase local engagement, and drive real leads. Our strategies are built for measurable growth.

📊 Want results like Chisel Restoration?
📞 Visit webrankdigital.com and let’s grow your business.

Check out Chisel Restoration’s Google Business Profile to see their enhanced local presence in action.

Client Testimonial

"Web Rank Digital helped us go from invisible online to the top results in just a few months. We’re now ranking for every major service we offer, and we’ve seen a huge increase in traffic, calls, and booked jobs. Highly recommended."

Interested in driving similar growth for your business?

Click the “Get In Touch” button and request a free consultation with one of our outstanding team members. You will hear back from us within 24 hours of completing your request. Let the climb begin!