Sam’s Local SEO Success Story with WRD

increased calls

173%

Direction Requests

181%

Website Clicks

191%

Background

Sam, owner of Hall of Strains, partnered with Web Rank Digital’s Local SEO program to improve their visibility and engagement. Despite providing top-tier cannabis products, Hall of Strains faced limited digital visibility and struggled to maximize its local reach.

Client Name

Hall of Strains

Industry

Cannabis Dispensary & Delivery

Program

Local SEO by WRD

Challenges

Low online visibility and limited top-3 search placements for critical keywords.
Difficulty engaging customers through digital channels.
Minimal phone inquiries and online direction requests.
Lack of visibility in AI-driven search experiences like ChatGPT and SGE

Solutions Implemented

Google Business Profile Optimization

Enhanced Sam’s business profile with up-to-date information, engaging posts, and high-quality images.

Content Strategy

Published frequent updates, including posts, Q&As, and customer-focused responses, maintaining an active online presence.

Keyword Targeting

Focused on high-priority terms like “recreational cannabis dispensary” and “cannabis shop.”

Review Management

Encouraged customer reviews and promptly responded to feedback, building trust and reputation.

Performance Monitoring

Delivered regular insights and actionable recommendations through detailed reports.

Results After 12 Months

Engagement Metrics

  • Search Views: Increased by 110%.
  • Map Views: Grew by 136%, reaching 28,222views.
  • Phone Calls: Surged 173% (from 767 to 2110 calls).
  • Website Clicks: Increased by 191% (from 3274 to 9571clicks).
  • Direction Requests: Rose by 181% (from 972 to 2725 requests).

Keyword Ranking Improvements

  • “Recreational Cannabis Dispensary”: Improved by 101.4%, with top-3 placements rising to 5.92%.
  • “Cannabis Store”: Average ranking improved by 50.06%, with top-3 placements increasing to 22.49%.
  • “Cannabis Shop”: Achieved a 33.56% improvement in rankings and 30.18% in top-3 placements.

"Partnering with Web Rank Digital has been one of the best decisions for our business. The growth we've experienced in just 12 months is incredible. Our online visibility has skyrocketed, with more customers finding us on maps and reaching out for services. The increase in phone calls and website visits speaks volumes about the effectiveness of their Local SEO program. The team is professional, proactive, and always ready to assist with innovative ideas. They’ve turned our Google Business Profile into a powerful marketing tool. I highly recommend Web Rank Digital to any business looking to grow their digital presence and attract more local customers. They truly deliver results!"

Hall of Strains Cannabis

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