Healthy Smiles Family Dentistry’s Local SEO Success with WRD

increased calls

129%

Direction Requests

78%

Website Clicks

109%

Background

Healthy Smiles Family Dentistry, a trusted provider of general and cosmetic dental care, sought to increase online visibility, attract more local patients, and improve engagement on Google. With a competitive dental market, ranking higher in search results was crucial for bringing in new patients and maintaining a strong reputation.

By implementing Web Rank Digital’s Local SEO Program, Healthy Smiles Family Dentistry experienced significant growth in online search visibility, customer engagement, and website traffic, helping them stand out in a competitive industry.

Client Name

Healthy Smiles Family Dentistry

Industry

General & Cosmetic Dentistry

Program

Local SEO by WRD

Challenges

High competition in the local dental market.
Low visibility in Google search results, making it difficult for potential patients to find them.
Limited customer engagement and online presence.

Solutions Implemented

Google Business Profile Optimization

  • Optimized their Google Business Profile (GBP) with updated images, SEO-friendly descriptions, and accurate service details.
  • Applied strategic keyword targeting to improve local search rankings.

Content & Engagement Strategy

  • Published regular Google Posts featuring dental tips, promotions, and service highlights.
  • Managed Google Q&A to directly engage with potential patients.

Review Management

  • Encouraged satisfied patients to leave positive reviews to boost credibility.
  • Responded promptly to reviews, enhancing engagement and trust.

Local Keyword Optimization

  • Focused on high-intent dental care keywords to improve local rankings.

Results After 12 Months

Engagement Metrics

Phone Calls488 this period (129% increase from 213 last period).
Website Clicks463 this period (109% increase from 222 last period).
Direction Requests609 this period (78% increase from 342 last period).

Keyword Ranking Improvements

  • “Walk-In Dental Clinic” – 253.68% improvement, now ranking at 18.03, with top 3 placements at 0.59%.
  • “Dentist Near Me” – 221.38% improvement, now ranking at 18.72, with top 3 placements at 2.37%.
  • “Dentist” – 21.36% improvement, now ranking at 19.32, with top 3 placements at 0.59%.
  • “Teeth Whitening Services” – 17.16% improvement, now ranking at 19.88, with top 3 placements at 0%.

"Web Rank Digital’s Local SEO services have been a game-changer for our practice. Our search rankings have improved significantly, and we’re seeing more patient calls, website visits, and appointment bookings than ever before. Their expertise has made a real impact on our business. Highly recommended!"

Healthy Smiles Family Dentistry

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