Background:
Frost Fire Heating & Cooling, a professional HVAC company, wanted to boost its visibility in Google Search and Maps, generate more inbound service calls, and rank for critical high-intent keywords like “emergency AC repair,” “HVAC services,” and “central air installation.”
With virtually no online traction before starting SEO, the business partnered with Web Rank Digital to execute a 6-month Local SEO campaign focused on content, optimization, and aggressive keyword targeting.
No visibility in the top 20 search results for key HVAC service terms
Zero digital activity (calls, clicks, or map interactions)
Extremely competitive market with well-established competitors
✅ Google Business Profile Optimization
Optimized categories, services, and images for HVAC-specific queries
Added branded photos, business descriptions, and targeted content
✅ Content Strategy & Engagement
Published frequent Google Posts highlighting seasonal HVAC offers
Managed review responses, Q&A, and added keyword-driven content updates
✅ Keyword Targeting & SEO Audits
Tracked 8+ high-value HVAC keywords
Performed monthly heatmap audits and updated strategies based on real-time ranking data
Frost Fire Heating & Cooling went from being invisible in search to gaining top rankings for mission-critical HVAC keywords within 6 months. Thanks to Web Rank Digital’s proven Local SEO strategy, the business now consistently attracts search-driven calls, website traffic, and local customers.
We help HVAC companies like Frost Fire Heating & Cooling dominate local search with data-driven SEO strategies that drive real results.
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Check out Frost Fire Heating & Cooling’s Google Business Profile to see their enhanced local presence in action.
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