Royalty Smoke Shop’s National Customer Accelerator Success Story with Rankly

Direction Requests

3,000%

Phone Calls

767%

More Maps Views

1,981%

Background

Royalty Smoke Shop, located at 677 Atlantic Blvd, operated in a market where the report estimated 400 nearby searches for this business type each month. That search demand represented an estimated monthly market value of $26,000, with Blackhat Vapor Shop identified as the tracked competitor. The opportunity was to appear more consistently when nearby customers searched. An overall baseline geographic rank of 17.4 and several keyword averages of 20 showed the starting visibility gap. The campaign combined ongoing profile activity with measurement of customer engagement and local rankings.

Client Name

Royalty Smoke Shop

Industry

Smoke and Vape Retail

Program

Rankly + WRD Program

Challenges

The overall baseline average geographic rank was 17.4, leaving substantial room to improve local placement.

Seven tracked keywords started at an average rank of 20 with no Top-3 coverage.

The comparison period recorded just six phone calls and three direction requests, creating a low engagement baseline.

AI-search appearances were limited and inconsistent across the tracked platforms.

Solutions Implemented

Google Business Profile Content

Published recurring business-profile posts documented in the report.
Maintained a visible posting cadence across the campaign’s completed-actions history.
Made profile content part of Web Rank Digital’s ongoing Done For You execution.

Frequently Asked Questions

Generated FAQs for Royalty Smoke Shop.
Repeated FAQ preparation at multiple points in the reporting period.
Added this work to the profile-content workflow alongside published posts.

Business Directory Maintenance

Updated business directories as shown in the completed-actions log.
Included multiple directory-update entries during the campaign.
Extended the documented work beyond business-profile posting.

Rankly Visibility and Engagement Tracking

Compared baseline and latest geographic audits across ten keywords.
Measured Search views, Maps views, calls, and direction requests.
Tracked AI-search appearances separately from geographic rankings

Results After Six Weeks

Engagement Metrics

Search Views: 1,561 – 4,360% increase
Maps Views: 645 – 1,981% increase
Phone Calls: 6 to 52 – 767% increase
Direction Requests: 3 to 93 – 3,000% increase

Improved Keyword Rankings

Disposable vape shop: 15,131.95% report improvement | Avg. rank 20 → 4.46 | 52.66% Top-3 coverage

Vape juice store: 13,543.79% report improvement | Avg. rank 20 → 4.99 | 39.64% Top-3 coverage

Kratom store: 12,768.64% report improvement | Avg. rank 20 → 4.38 | 59.17% Top-3 coverage

CBD store: 12,005.92% report improvement | Avg. rank 20 → 5.72 | 60.36% Top-3 coverage

Smoking accessories: 11,917.75% report improvement | Avg. rank 20 → 4.98 | 36.69% Top-3 coverage

Tobacco shop: 10,208.28% report improvement | Avg. rank 20 → 6.64 | 30.18% Top-3 coverage

“Web Rank Digital helped us get more visibility on Google Maps and bring more customers to our store. We saw more calls, more direction requests, and stronger rankings for important searches in our market.”

Area 51 Tobacco & Vapor

Share On

Ready to Grow Your Traffic?

Don’t wait until your competitors pull further ahead. Get your Free Audit today and see exactly how to win more rankings, traffic, and leads.