VP Specialty Welding and Mechanical’s National Customer Accelerator Success Story with Rankly

Direction Requests

45%

Phone Calls

133%

Website Click

115%

Background

VP Specialty Welding and Mechanical used Rankly and Web Rank Digital’s Done For You program to increase customer discovery, measure geographic visibility, and convert nearby searches into calls, website visits, and direction requests.

The report identified approximately 1,950 relevant monthly searches, representing an estimated monthly market value of $87,500. It also identified Aire Serv of Lake Geneva, with 152 Google reviews, as a prominent competitor.

Client Name

VP Specialty Welding and Mechanical

Industry

Specialty welding, mechanical and commercial HVAC services

Program

Rankly + WRD Program

Challenges

Reach customers across a market with approximately 1,950 relevant monthly searches.

Convert more discovery into phone calls, website visits, and direction requests.

Improve mechanical-service keywords that began largely outside the measured Top 20.

Maintain and expand stronger commercial welding visibility.

Solutions Implemented

National Customer Accelerator Framework

Tracked Search views, Maps views, calls, website clicks, and direction requests.
Connected customer actions with estimated value.
Compared reporting periods and geographic ranking audits.

WRD Program Execution

Published recurring business-profile posts and uploaded fresh images.
Generated FAQs and drafted professional review replies.
Updated 45 business directories.
Delivered recurring campaign reports

Heatmap and Performance Intelligence

Compared October 30, 2025, baseline audits with April 13, 2026, updates.
Tracked commercial welding, metal fabrication, boiler maintenance, furnace installation, AC replacement, and commercial HVAC service.
Identified established coverage and areas requiring continued improvement.

Results After 6 Months

Engagement Metrics

Search Views: 481 — 229% increase
Maps Views: 179 — 101% increase
Phone Calls: 3 to 7 — 133% increase
Website Clicks: 40 to 86 — 115% increase
Direction Requests: 75 to 109 — 45% increase

Improved Keyword Rankings

Boiler maintenance: 553.14% reported improvement | Avg. rank 19.96 → 18.76 | Top-3 coverage 0% → 1.18%

Furnace installation: 212.43% reported improvement | Avg. rank 20 → 19.46 | Top-3 coverage 0% → 0.59%

AC replacement: 14.69% reported improvement | Avg. rank 19.95 → 19.9 | Top-3 coverage remained 0%

Commercial HVAC service: 11.24% reported improvement | Avg. rank 20 → 19.93 | Top-3 coverage remained 0%

Metal fabrication: 7.62% improvement | Avg. rank 14.88 → 13.81 | Top-3 coverage 11.83% → 13.02%

Commercial welding: 4.21% improvement | Avg. rank 5.34 → 5.03 | Top-3 coverage 41.42% → 42.6%

“Web Rank Digital helped us get more visibility on Google Maps and bring more customers to our store. We saw more calls, more direction requests, and stronger rankings for important searches in our market.”

Area 51 Tobacco & Vapor

Share On

Ready to Grow Your Traffic?

Don’t wait until your competitors pull further ahead. Get your Free Audit today and see exactly how to win more rankings, traffic, and leads.