Castle Roofing partnered with Web Rank Digital to improve local search visibility, generate more roofing leads, and increase customer actions through Google Search and Google Maps.
With an estimated 1,050 people searching monthly for this type of business nearby and a reported market value of $4,725,000 per month, Local SEO was an important opportunity for Castle Roofing to capture high-intent homeowners looking for roofing services.
Client Name
Castle Roofing
Industry
Roofing Contractor
Program
Local SEO by WRD
Challenges
Competing against established roofing companies in the local market.
Needing stronger visibility on Google Search and Google Maps.
Increasing phone calls from homeowners searching for roofing services.
Driving more website clicks from local search traffic.
Solutions Implemented
Google Business Profile Optimization
Published consistent Google Business Profile posts for Castle Roofing.
Maintained ongoing profile activity throughout the campaign.
Updated local directories in multiple batches, including 38, 39, 40, and 43 directory updates.
Content & Engagement Strategy
Generated FAQs for Castle Roofing to improve local search relevance.
Drafted review replies to support reputation management and customer engagement.
Sent recurring performance reports to track campaign progress.
Local Visibility Tracking
Monitored search visibility across Google Search and Google Maps.
Tracked engagement growth from phone calls and website clicks.
Used report data to measure how Local SEO activity translated into customer actions.
“Web Rank Digital helped us get more visibility on Google Maps and bring more customers to our store. We saw more calls, more direction requests, and stronger rankings for important searches in our market.”
Area 51 Tobacco & Vapor
Share On
Ready to Grow Your Traffic?
Don’t wait until your competitors pull further ahead. Get your Free Audit today and see exactly how to win more rankings, traffic, and leads.
