Ozark Radon Gone’s Local SEO Success Story with Web Rank Digital

Search Views

88%

Phone Calls

175%

Website Click

190%

Background

Ozark Radon Gone partnered with Web Rank Digital to improve local visibility, generate consistent inbound radon testing and mitigation leads, and compete against established home inspection companies in the Fayetteville, Arkansas market. With homeowners and real estate professionals relying heavily on Google Search and Google Maps to find radon inspection services, strong local SEO visibility was critical for growth.

Operating in a niche but high-value market estimated at $120,000 per month in local search opportunity Ozark Radon Gone needed a strategy that could quickly increase visibility and drive qualified calls without paid advertising.

Client Name

Ozark Radon Gone

Industry

Radon Testing & Mitigation Services

Program

Local SEO by WRD

Challenges

Limited visibility in Google Search and Google Maps

Low inbound phone calls and website engagement

Competing against companies with stronger review profiles

Minimal Top-3 placements for core radon-related keywords

Solutions Implemented

Google Business Profile Optimization

Optimized business categories, services, and service areas
Improved profile accuracy and completeness
Uploaded consistent images to increase engagement

Content & Engagement Strategy

Published frequent Google Business Profile posts
Generated localized FAQs targeting buyer-intent searches
Actively managed reviews and engagement signals

Heatmap & Keyword Rank Tracking

Conducted grid-based heatmap audits for priority radon keywords
Monitored competitor positioning across the service area
Adjusted Local SEO tactics based on ranking movement

Results After 3 Month

Engagement Metrics

Search Views: ⬆️ 88% increase
Maps Views: ⬆️ 36% increase
Phone Calls: ⬆️ 175% increase
Website Clicks: ⬆️ 190% increase

Improved Keyword Rankings

Radon Inspection
⬆️ 27,473.96% improvement
Average ranking improved from 20 → 1.27
100% Top-3 grid coverage
Radon Mitigation Company
⬆️ 2.96% improvement
Average ranking improved from 2.09 → 1.94
100% Top-3 grid coverage

“Web Rank Digital helped us completely take over our local market. We’re getting more calls, more website traffic, and showing up at the top of Google Maps for radon inspections. The results came faster than we expected.”

— Owner, Ozark Radon Gone

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