Grab & Go’s Local SEO Success Story with Web Rank Digital

Direction Requests

31%

Phone Calls

53%

Website Click

16%

Background

Grab & Go partnered with Web Rank Digital to increase local visibility, drive foot traffic, and capture high-intent searches for convenience store and grocery needs in Brooklyn, New York. With customers relying heavily on Google Search and Google Maps to find nearby corner stores, local SEO visibility was critical for competing against well-established markets with strong review profiles.

Located in a densely populated area with extremely high search demand, Grab & Go needed a Local SEO strategy focused on visibility, engagement, and in-store actions rather than keyword dominance alone.

Client Name

Grab & Go

Industry

Convenience Store / Local Grocery

Program

Local SEO by WRD

Challenges

Competing against nearby convenience stores with 100+ Google reviews

Limited visibility in Google Maps for “near me” searches

Missed opportunities in a high-density, high-demand area

Inconsistent direction requests and foot traffic

Solutions Implemented

Google Business Profile Optimization

Optimized business categories, services, and location details
Improved profile accuracy and completeness for local relevance
Strengthened Maps visibility for “near me” searches

Content & Engagement Strategy

Published consistent Google Business Profile posts
Generated localized FAQs to support buyer-intent searches
Actively managed engagement signals to increase visibility

Heatmap & Keyword Rank Tracking

Monitored Search and Maps performance trends
Tracked engagement improvements across key actions
Adjusted Local SEO tactics based on visibility data

Results After 3 Month

Engagement Metrics

Search Views: ⬆️ 39% increase
Maps Views: ⬆️ 29% increase
Website Clicks: ⬆️ 16% increase
Direction Requests: ⬆️ 31% increase

Improved Keyword Rankings

Corner market near me – Improved average visibility across the local grid
Convenience store near me – Expanded coverage and stronger Maps presence
Local convenience store – Increased exposure in dense search zones
Nearest corner store – Improved positioning in nearby search radiuses
Last minute groceries near me – Gained visibility for urgent-intent searches

“Web Rank Digital helped us get found more consistently in our neighborhood. We’re seeing more direction requests and better visibility in Google Maps, which has directly helped drive more customers into the store.”

— Owner, Grab & Go

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