Natural Aid Distributors’s Local SEO Success with WRD

Direction Requests

646%

Phone Calls

949%

Search View

1,018%

Background

Natural Aid Distributors is a wholesale distribution company located in Virginia Beach, VA. As a growing business in a competitive industry, they needed to improve their online visibility, customer engagement, and search rankings to attract more local clients.

Despite offering high-quality products and services, they faced challenges in appearing in local search results, driving traffic to their website, and engaging potential customers through Google. Their existing online presence lacked optimization, leading to low search visibility, minimal customer interactions, and missed business opportunities.

To overcome these obstacles, Natural Aid Distributors partnered with Web Rank Digital for a comprehensive Local SEO strategy, aiming to increase search rankings, website traffic, and customer conversions. The results? A massive boost in visibility, engagement, and business growth!

Client Name

Natural Aid Distributors

Industry

Smoke Shop

Program

Local SEO by WRD

Challenges

Limited online visibility in search results and Google Maps.
Low website traffic and minimal customer engagement.

Underutilized Google Business Profile, affecting local search rankings.

Lack of customer interaction through reviews and inquiries.

Solutions Implemented

Google Business Profile (GBP) Optimization

  • Regular posting of updates, promotions, and news.
  • Engaging with customers by responding to reviews and inquiries.
  • Ensuring all business details were accurate and optimized for local search.

Keyword Optimization & Ranking Growth

  • Targeting relevant industry keywords to improve search rankings.
  • Enhancing on-page SEO and optimizing content for local searches.

Local Citation & Listing Management

  • Ensuring accurate business information across all local directories.
  • Strengthening backlinks and increasing domain authority.

Review Management & Customer Interaction

  • Responding to customer feedback and inquiries.
  • Encouraging satisfied customers to leave positive reviews.
  • Publishing engaging Google posts to drive visibility.

Results After 12 Months

Engagement Metrics

  • Phone Calls📞 949% Increase (85 → 892 calls)
  • Website Clicks🌐 1018% Increase (769 → 8599 clicks)
  • Direction Requests📍 646% Increase (377 → 2812 requests)

Keyword Ranking Improvements

  • “Wholesale Distributor” – 35.2% improvement in search rankings.
  • “Bulk Supplier” – 30.3% improvement in visibility.
  • “Distribution Services” – 26.5% improvement, now ranking in the top 10.
  • “Wholesale Products” – 28.9% increase in rankings, securing top 5 positions.
  • “Local Distributor” – 31.0% improvement, with a higher presence in local searches.

"Web Rank Digital’s Local SEO program transformed our business! Our search visibility, website traffic, and customer engagement skyrocketed. More calls, more clicks, and more customers—this investment truly paid off. Highly recommended!"

Natural Aid Distributors

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