CYPHE Smoke Shop Local SEO Success with with WRD

Direction Requests

6,339%

Phone Calls

81,700%

Search View

29,700%

Background

CYPHE SMOKE SHOP, a premium smoke and vape shop located at 1183 Main Street, Unit 1, wanted to increase its local search visibility, attract more customers, and drive in-store visits. With growing competition in the industry, ranking higher in local search results was crucial for capturing market share and converting online interest into real-world sales.

By leveraging Web Rank Digital’s Local SEO Program, CYPHE SMOKE SHOP achieved tremendous growth in search visibility, customer actions, and overall business performance.

Client Name

CYPHE Smoke Shop

Industry

Smoke Shop

Program

Local SEO by WRD

Challenges

Low online visibility in competitive local searches.

Minimal website traffic and customer engagement.

Inconsistent activity on Google Business Profile (GBP).

Solutions Implemented

Google Business Profile Optimization

Improved CYPHE SMOKE SHOP’s business listing with SEO-optimized descriptions, high-quality images, and accurate business details.
Implemented strategic keyword targeting for better rankings.

Content & Engagement Strategy

Regular Google Posts featuring promotions, product updates, and brand highlights.
Q&A management to address customer inquiries directly on Google.

Review Management

Encouraged and responded to customer reviews to enhance credibility and engagement.
Strengthened brand trust by maintaining consistent customer interaction.

Local Keyword Optimization

Targeted high-intent keywords related to smoke shops and vape stores for better search rankings.

Performance Monitoring & SEO Adjustments

Continuous SEO monitoring and reporting to optimize strategy and drive sustainable growth.

Results After 12 Months

Engagement Metrics

Phone Calls: 817 this period (81,700% increase from 0 last period).
Website Clicks: 1,788 this period (29,700% increase from 6 last period).
Direction Requests: 1,803 this period (6,339% increase from 28 last period).

Keyword Ranking Improvements

“Best Smoke Shop” – 62.83% improvement, now ranking at 2.7 average position, with top 3 placements at 72.78%.
“Smoke Shop Near Me” – 22.46% improvement, moving up in rankings to 5.08, with top 3 placements at 33.73%.
“Smoke Store” – 8.6% improvement, now averaging 4.01, with top 3 placements reaching 49.7%.

Impact on Business Growth

More Customer Inquiries – The surge in phone calls and website clicks translated into higher lead generation.
Higher Website Traffic – A 29,700% increase in website clicks meant greater customer engagement.
Increased Store Visits – A 6,339% rise in direction requests led to significantly more in-store traffic.

"Web Rank Digital completely transformed our online presence. Before working with them, our visibility was almost nonexistent, and we struggled to attract new customers. Now, our search rankings have skyrocketed, phone calls and website visits have surged, and more customers are walking through our doors. Their Local SEO strategy delivered real, measurable results. Highly recommended for any business looking to dominate local search!

CYPHE SMOKE SHOP

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